ABOUT THE DESIGNER
Why do I do this?
I believe every woman has the right to be seen, to be unique, and to feel free as herself. My creations are born from a desire to support women’s self-worth – through accessories that don’t follow fast-moving trends but instead help express character and inner strength. At the same time, my goal is to contribute to change in the fashion industry: I want fashion to be more ethical, environmentally friendly, and slower – full of meaning, not overproduction.
How do I do it?
All By Kaire Avi products are handcrafted in Estonia. I work according to the principles of slow fashion: I value a time-intensive design process, natural and recycled materials, and durability. Every piece is created with dedication – not speed.
What do I create?
My collection includes design bow ties, innovative multi-wearable vest accessories, suspenders, belts, and leather bags – pieces that merge classic masculine lines with feminine strength. These are more than just accessories: they are small but powerful expressions of the courage to be seen.
Who is Kaire?
A woman, a beloved spouse, a son’s mother, a leather designer, passionate towards inventing and creating new things, who values her time and ties it with her creation.
What do you love most about your work?
There is so much joy and exciting challenges in it.
I enjoy working with and combining different materials. I also like creating a connection between the product and its wearer, through which I wish to support sustainable consumption to prevent over-consuming.
What would you recommend to your clients?
Never be afraid of attention. A bold accessory makes a woman memorable. You determine your own worth through your own story, so dare to stand apart!
I wish everybody more playfulness and joy of discovery!
